{"id":37589,"date":"2015-09-24T07:00:37","date_gmt":"2015-09-24T14:00:37","guid":{"rendered":"https:\/\/mixergy.com\/?p=37589"},"modified":"2016-06-23T21:30:26","modified_gmt":"2016-06-24T04:30:26","slug":"course-cheat-sheet-recurring-revenue-for-freelancers","status":"publish","type":"post","link":"https:\/\/mixergy.com\/course-cheat-sheet-recurring-revenue-for-freelancers\/","title":{"rendered":"Master Class: Recurring Revenue for Freelancers &#8211; with Brennan Dunn"},"content":{"rendered":"<p>When most of us think of recurring revenue, we think SAAS\u00a0company.<\/p>\n<p>Month after month, magical software elves automatically bill\u00a0your customers.<\/p>\n<p>But with service businesses, it\u2019s all about proposals and\u00a0invoices, and lots of one-off projects that leave you always\u00a0searching for your next client.<\/p>\n<p>That\u2019s what Brennan Dunn\u2019s life was like as a freelancer&#8230;<\/p>\n<p>\u201cWhen things are great, they\u2019re great, but then when you\u00a0have a lean month or something isn&#8217;t working the way you\u00a0expected it to, you start to stress out,\u201d says Brennan,\u00a0founder of We Are Titans, <a href=\"http:\/\/Planscope.io\">Planscope.io<\/a>, and\u00a0DoubleYourFreelancing.com.<\/p>\n<p>Plus, it\u2019s impossible to scale. How can you hire people or\u00a0rent office space when you\u2019re one deadbeat client away\u00a0from disaster?<\/p>\n<p>That\u2019s when Brennan came to a realization&#8230;<\/p>\n<p>One about WHY people pay service providers in the first\u00a0place&#8230;<\/p>\n<p>\u201cPeople don&#8217;t pay for code,\u201d says Brennan. \u201cThey don&#8217;t pay\u00a0for design. They pay for what those things enable. So it&#8217;s\u00a0really just understanding why most of your clients actually\u00a0paying you money, which I don&#8217;t think a lot of us reflect on.\u201d<\/p>\n<p>Brennan eventually changed up his entire business model,\u00a0eliminating the revenue roller coaster for good.<\/p>\n<p>And in his Mixergy course, he shows you how&#8230;<\/p>\n<p>First step? Identify an expensive AND recurring problem\u00a0your clients have, such as ongoing optimization needs.<\/p>\n<p>Then, call up your past clients and see if they\u2019ll bite.<\/p>\n<p>\u201cSay, \u2018I&#8217;ve done this work for you&#8230;do you need help\u00a0improving it on a regular basis?\u2019\u201d says Brennan. \u201cAnd that&#8217;s\u00a0the first set of ongoing clients that you can get.\u201d<\/p>\n<p><strong>In <a href=\"https:\/\/mixergy.com\/?p=37578\">his Mixergy course<\/a>, Brennan gives you his full,\u00a0step-by-step system for agencies and freelancers to\u00a0start generating recurring revenue:<\/strong><\/p>\n<p><strong>You\u2019ll discover:<\/strong><\/p>\n<ul>\n<li>Three common types of expensive and recurring\u00a0problems you can solve for pretty much ANY\u00a0client&#8230;<\/li>\n<li>How to test your product ideas and find the\u00a0winning idea you can standardize&#8230;<\/li>\n<li>Why you should NEVER do hours-based\u00a0retainers (\u201cI\u2019ll sell you 10 hours per month at\u00a0$125\/hour&#8230;\u201d) and what to do instead&#8230;<\/li>\n<li>How to sell your standardized product to new\u00a0clients (HINT: You want to sell them something\u00a0else first)&#8230;<\/li>\n<li>and much more!<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>When most of us think of recurring revenue, we think SAAS company.<\/p>\n<p>Month after month, magical software elves automatically bill your customers. But with service business&#8230;<\/p>\n","protected":false},"author":2370,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[293,295,245],"tags":[],"class_list":["post-37589","post","type-post","status-publish","format-standard","hentry","category-cheat-sheet","category-course-cheat-sheet","category-courses"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Master Class: Recurring Revenue for Freelancers - with Brennan Dunn - Business Podcast for Startups<\/title>\n<meta name=\"description\" content=\"When most of us think of recurring revenue, we think SAAS company.  Month after month, magical software elves automatically bill your customers. 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