{"id":43870,"date":"2016-04-05T09:18:28","date_gmt":"2016-04-05T16:18:28","guid":{"rendered":"https:\/\/mixergy.com\/?p=43870"},"modified":"2016-06-23T15:48:59","modified_gmt":"2016-06-23T22:48:59","slug":"course-cheat-sheet-profitable-online-course","status":"publish","type":"post","link":"https:\/\/mixergy.com\/course-cheat-sheet-profitable-online-course\/","title":{"rendered":"Master Class: Create a profitable online course – with Ankur Nagpal"},"content":{"rendered":"

You can create a profitable online course on just about any topic…even watercolor painting.<\/p>\n

\u201c[One of my customers] was able to bring out the initial $1,000 on the side, eventually almost $8,000 a month, selling online courses doing what she loves most, which is watercolor painting,\u201d says Ankur Nagpal, founder of Teachable.com, a platform for publishing courses used by more than 10,000 instructors.<\/p>\n

And many businesses and SaaS companies are creating courses, too.<\/p>\n

Because in addition to the extra revenue, courses can make you an authority in your market and draw in more customers and software users for your products.<\/strong><\/em><\/p>\n

However, with an Internet full of online courses, you can\u2019t just slap something together and expect it to sell or attract users.<\/p>\n

\u201cThere are a lot of people that believe online courses are just like, \u2018Hey, let me just record a bunch of random videos, put a catchy title in the sales pitch, and make some money,\u201d says Ankur. \u201cThat’s not going to work.\u201d<\/p>\n

Instead, your course has to sell a specific outcome, or a transformation.<\/strong><\/p>\n

\u201cNo student is interested in buying your course,\u201d he says. \u201cWhat they’re buying is what the course can do for them. What is the after picture in a before\/after?\u201d<\/p>\n

In Ankur\u2019s Mixergy course<\/a>, you\u2019ll learn how to come up with that hook. Plus, you\u2019ll discover:<\/strong><\/p>\n