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Adii Pienaar is the founder of multiple companies. Many of us know him as the guy who created WooCommerce, an e-commerce platform that works on WordPress. It was acquired by Automatic. He then created Conversio, email marketing automation for e-commerce brands which was acquired by Campaign...

What if you could build on your customer relationships simply by offering more attractive and functional email receipts? Adii Pienaar is the founder of Conversio which is an all-in-one marketing dashboard for eCommerce stores. Conversio helps eCommerce sites improve their relationships with...

You know how we're always told that founders should talk to customers before building out their businesses. Well today's guest did that. And his company still failed...