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How to get your product into the hands of a celebrity
If Oprah talks about a book, the author is instantly famous. Their book will fly off the shelves faster than it can be printed.
And we have the same thing in the startup world, too.
Only...
How to get your product into celebrity hands (and recover from every possible mistake)
As I read the bio for today’s guest, I thought, “Wait, is she really going to talk about that?”
It was a bio full of incredible accomplishments but also disasters that most people don’t want to talk about outside of dinner at my house or a scotch night.
Sarah Shaw is the...